Fitbit’s Alta Fitness Tracker w/ iPhone notifications drops back down to Black Friday pricing: $85 shipped (Reg. $130)

Amazon offers the Fitbit Alta Fitness Tracker in 4 different color combinations for $84.96 with free shipping. That’s $45 below its typical listing and a match of Black Friday pricing. With multi-day battery life, sleep tracking and smartphone notifications, it’s a worthy (and more affordable) alternative to any full-blown smartwatch. Rated 4 out of 5 stars from more than 6,000 Amazon reviewers. Features include:

Motivation is your best accessory with Fitbit Alta-a customizable fitness tracker designed to fit your personal style . Stay motivated by tracking all-day activity like steps, distance, calories burned and active minutes, and get credit for your workouts with Smart Track automatic exercise recognition. At night, track your sleep and set a silent alarm to wake better and get your best rest. No matter where you’re headed, the easy-to-read OLED screen keeps your goals in focus with stats, time, and call or text notifications on display. And with accessory wristbands in metal, leather and sport, help you find the right style for every occasion. Wear fitness your way with Fitbit Alta.

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