Amazon is currently offering the LIFX Color A19 HomeKit Light Bulb for $24.99 shipped. Down from the usual $50 price tag you’ll normally pay, today’s offer stacks up to a new all-time low. The 32% discount beats our previous mention by $6 and even manages to undercut the holiday pricing by $1, too. Delivering 1,100-lumens of brightness, this smart LED light doesn’t require an external hub in order to work with Siri, Alexa, and Assistant setups right out of the box. Its full color output pairs with various white temperatures for setting the perfect scene be it during movie nights or to add a pop of color to your office. Head below for more.