TAG Heuer’s latest premium diving watch is also one of its priciest at a lofty $3,000

TAG Heuer is dropping its latest in the Aquaracer series – the Aquaracer Professional 300 – for the price of a used car. And not a beater either; consistent with the premium prices you’d expect from the luxury brand, getting in on what’s latest and greatest will run you a full three grand. Now, if you’re like me, you’re probably wondering why? What makes this watch so special that it costs you 50% more than both stimulus checks combined? Let’s take a closer look.

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TAG Heuer x Porsche collaboration delivers premium Carrera timepiece

TAG Heuer has expanded its watch lineup this week thanks to an official collaboration with Porsche. The result is TAG Heuer Carrera Porsche Chronograph, a premium watch that’s made to mirror the interior of Porsche vehicles. The stitching on its “luxurious calf leather” band is one example where TAG Heuer specifically calls out a specific resemblance. This week’s release is one of several new and notable TAG Heuer offerings that have debuted over the last couple of years. It’s even begun to take smartwatches seriously with Connected, a Wear OS-based solution that’s already received several updates despite still being in its infancy. Continue reading to learn more.

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Lavish Tag Heuer Connected refresh delivers new bands and watch faces for the holidays

Earlier this year Tag Heuer released its own smartwatch and unlike some, the company has been working hard to keep things feeling fresh and exciting. Back in late spring, it unveiled a golf-focused addition to the lineup and shortly thereafter unveiled a summer collection of models and bands. Now that we’re heading into the holiday season, yet another Tag Heuer Connected refresh is upon us. Shoppers now have more bands to choose from in addition to a few new watch faces. Much of these releases are the result of a collaboration with HYPEMAKER. Continue reading to learn more.

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Posh Tag Heuer Connected Wear OS lineup expands with new models, bands, more

Tag Heuer is ringing in summer 2020 with an expansion of its Connected smartwatches. This comes as no surprise as Tag Heuer Connected debuted in March and is arguably one of the most luxurious Google Wear OS offerings to date. The new collection is comprised of two stainless steel styles and a new sandblasted titanium option. Interested parties will also find a collection of new bands, allowing new and existing Tag Heuer Connected owners alike to easily shake up their watch’s look. Continue reading to learn more.

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